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SQUISH was born when two old friends, artist, Nancy B. Westfall and William Grasty, realized the need for fun baby accessories with sophisticated colors and designs. For years Nancy B. has established a successful career in painting subjects full of life: New York City neighborhoods, Southern vegetable stands, and Mediterranean fishing boats. Galleries throughout the nation feature her art and can be viewed on her website www.nancybw.com. William, the "SQUISH Papa" and one of Nancy B's biggest fans, recognized her exceptional talent and together they launched SQUISH, a children's line.
Today's parents desire creative nurseries with warm accessories. Whereas the fabric companies have answered the demand for attractive baby room décor, accessory items have lagged in creativity and style. SQUISH addresses the need for a new palette of colors and fresh design and embraces a style that lends subtlety and a baby's softness to a nursery. As a result, SQUISH accessories compliment any surrounding and nourish a creative environment for a baby to enjoy.
SQUISH debuted with great fanfare at the Atlanta International Gift Market, offering unique, hand-painted baby products at a reasonable price. "We are very excited about the caliber of buyers that we attracted," says William. "Our relationships with them are our most vital asset." Nancy B's creativity is contagious and is often inspired by her own children. "I'm constantly visualizing new lines and cool products for SQUISH. My goal is that my designs will always be fun and new for children and their parents."
SQUISH....It's good to be Baby.
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